Email this article Vitalitas Bahasa Ibu di Ruang Virtual: Studi Sosiolinguistik tentang Pemertahanan Bahasa Sunda di Kanal Youtube Fiksi
Abstract
This study aims to describe the level of loyalty, pride, and knowledge of YouTubers in the Sundanese language in the YouTube Fiksi channel. This study used a qualitative-quantitative descriptive approach. The data were in the form of YouTuber’s utterances obtained from the YouTube Fiksi channel. The findings of this study covered two aspects, namely the language attitude and vitality of Sundanese. First, the language attitude of the YouTuber showed positive attitudes characterized by (1) the attitudes of loyalty to Sundanese (75.7%), (2) attitudes of pride in Sundanese (8.7%), and (3) attitudes of awareness of Sundanese norms (15.7%). Second, the status of the vitality of the Sundanese on the YouTube Fiksi channel was safe. The use of the pattern dengan-, di-, and untuk- showed that Sundanese is intensely used by YouTuber to communicate with speech partners.
Abstrak
Tujuan penelitian ini adalah mendeskripsikan tingkat kesetiaan, kebanggaan, dan pengetahuan YouTuber terhadap bahasa Sunda dan vitalitas budaya Sunda di Kanal YouTube Fiksi. Metodologi deskriptif kualitatif-kuantitatif digunakan dalam penelitian ini. Tuturan YouTuber yang diambil dari kanal YouTube Fiksi dijadikan sebagai data penelitian ini. Ada dua temuan dalam penelitian ini, yaitu sikap bahasa dan vitalitas bahasa Sunda. Pertama, sikap berbahasa YouTuber dibedakan atas sikap positif yang dibuktikan oleh (1) sikap loyalitas terhadap bahasa Sunda sebesar 75,7%, (2) sikap bangga terhadap bahasa Sunda sebesar 8,7%, dan (3) kesadaran akan norma bahasa sunda sebesar 15,7%. Kedua, kanal YouTube Fiksi menunjukkan kondisi vitalitas bahasa Sunda aman. Pola dengan, di, dan untuk menunjukkan bahwa bahasa Sunda intens digunakan oleh YouTuber.
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DOI: https://doi.org/10.26499/surbet.v17i2.437
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